Ariella is one of Popcha!'s most prized talents. She is one of the original machinimators in the industry; possessing a rare mix of elite skills and experience required to get the job done right. Being a high end media technology company, we need to not only be facile with bleeding edge technology, but also to approach projects professionally and deliver them to specification. To that end, I can put Ariella on that fortune 500 company's project with a killer deadline and know that the end result will be beautiful and on time. She is a pleasure to work with and I recommend her highly.

Ariella is an extraordinary talented professional, whom you can rely on to produce world-class videos for a broad range of applications, from music videos to specialized business promotions. I engaged Ariella to produce a video for the Alpine Executive Center, a virtual meeting venue in Second Life. This challenging project required a creative approach to combine the real world scenes with the virtual world. Ariella organized and managed all the logistics and support elements to produce our promotional video, one that many say is the finest mashup video they have seen to date. Ariella’s in-world machinima skills and creative artistry combined with her practical business insight is a unique combination. Most importantly, she made our message more powerful and better suited to our target audience, meeting our objectives in every way. I relied on Ariella’s judgment and decisions all the way through the planning, production and editing of our video, and I can strongly recommend her for the most challenging video projects. She is a gifted talent...a shining star in the video business.

I first heard about Ariella and her wonderful machinima talent in 2007. We collaborated on machinima productions for Nestle and World Bank / IFC in the virtual world of Second Life, providing highlight clips and virtual conference video coverage. I applaud Ariella's professionalism and attention to detail. Her skillful processing & editing further added to the quality of the content she produced for Moderne. Ariella's commitment to excellence has enabled our two entities to engage in a strategic business alliance; allowing for superior communication programs for a variety of Moderne & Framed in 3D accounts. I recommend Ariella and her company, Framed in 3D to any agency, enterprise, or organization seeking a quality video production at reasonable cost.

Ariella is an absolute pleasure to work with. The video she produced for a 3-D virtual experience we built for a client was absolutely top notch. She just "gets it." We didn't have to explain too much, she understood that the look had to be hip and urban, and put together a great promotional piece for us, without any hand holding whatsoever. I can not recommend Ariella highly enough for any machinima needs you have!